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2009 Has Been Tough! We’re a family run business and do not know each of your situations, but we have had a really tough year at our Vitamin Store. That’s why we wanted to share with you something that increased our revenues.

 

Introduction to Dr. Doughman - When entrepreneur and educator Dr. Doughman (Chapel Hill) walked into our store and inquired if we would be interested in carrying a new nutraceutical oil, a clinical strength Omega-3/DHA product called Pure One™. Dr. Doughman manufactures Pure One™ to support the Pure One Challenge™ and his scientifically optimized benefits program called Omega-3 DHA Therapy™.

 

Pure One™ - the First Optimized Omega-3™ - Dr. Doughman is the founder of Source-Omega, a company selling Pure One™ for this amazing new DHA-rich Omega-3 Oil extracted as pure and golden colored microalgae oil. The source is a special edible oil producing microalgae grown organically in enclosed tanks right here in the United States. You get only the pure oil.

 

Pure One ™ capsules are softgel capsules made from algae-based gelatin, not bovine gelatin, so this a truly innovative vegetarian/vegan product-100% allergen free-made to replace the need for fish oil.

Not only is this golden oil good for people allergic to fish, now Pure One™ even improves upon fish oil for all our clinical omega-3 needs by taking this product says Dr. Doughman. He claims it’s so safe the FDA certifies this oil as Infant Formula Grade making it safer than fish oil for pregnant and nursing mothers.

 

DHA Scientific Claim: Because DHA is the only Omega-3 you need, Dr. Doughman educates people that our bodies can readily make all other forms of Omega-3 from DHA as needed. Pure One™ offers 250% more DHA per capsule than standard fish oil.  The DHA Therapy™ program aims to end DHA deficiencies in the body by doubling circulating plasma Omega-3 levels and this process takes about 3 months with only 4 capsules per day (2 bottles per month). To maintain plasma Omega-3 levels following the first 3 months 2 capsules per day are needed.

 

Successful Sales Model - There is nothing better than a simple therapy program to help sell product. In September 2008, Dr. Doughman released a short article on Alzheimer’s that was published in a free local monthly magazine featured in doctors’ offices around here. That month and since, Pure One™ is our best seller in both quantity and dollars! We have many repeat  buyers for Pure One™.

 

We Promote Pure One™ Daily - We’ve been using a promotional flyer as a bag stuffer. Furthermore, to encourage people to start on the 3 month Omega-3 DHA Therapy™ program we’ve been highly successful offering the following special: Buy 5 bottles and get 1 bottle for free. This gives the 6 bottles needed for the first 3-month therapy. About a third of our Pure One™ customers buy 5 bottles of Pure One™ at a time to get the 6th bottle free.  Dr. Doughman can replace the one free, so we don't lose anything.

 

Free for You Too! - To encourage other stores to follow this winning sales model, Dr. Doughman gives 2 free bottles with each 20 wholesale bottles purchased, and you get free shipping with 20+ bottles per purchase. Pure One™ wholesales for $20 a bottle and we’ve been selling them at $38.99 each (MSRP). The product label supports both children and adult serving sizes.

 

Source-Omega Support - Dr. Doughman actively supports his customers, product, and retail outlets with ongoing training, consultation and promotional materials. He recommends making the product a central feature and a talking point for customers that come into your store. Articles and published peer reviewed papers, including those by Dr. Doughman’s are able to link DHA deficiency to many health concerns - especially to cognitive issues (dementia and attention) in both the young and old or to high triglyceride levels in middle age and older adults. Dr. Doughman has a well developed and informative website.

 

Wolf Family Testimony: In addition to being beneficiaries of this successfully selling product through our store, in addition we are taking Pure One™ ourselves and give it to our entire family. Dr. Doughman encourages store owners to take the Pure One Challenge™ themselves.  After we completed the 3-months we were so pleased with how we felt about it's noticeable wellness benefits we couldn’t keep this information to ourselves. So we're telling you from the bottom of our hearts.

 

Dr. Doughman Suggests Each One can Teach One about Omega-3/DHA. We’ve all been struggling, we all need some good news - something to help; and there are few things that can bring about a smile or wipe away a tear like a new product that delivers benefits to ourselves, our customers and rings our cash drawer bell. We highly recommend this product!

 

· Unlike fish oil, Pure One™ oil is grown pure and made pure

· DHA is the most abundant Omega-3 in our bodies by 10 fold

· DHA can easily be converted to lower forms of Omega-3 as needed

· DHA is 97% of the Omega-3 in Brain Tissue

· DHA is 93% of the Omega-3 in Eyes Tissue

· DHA is 90% of the Omega-3 in Heart Tissue

· DHA is highly effective at lowering triglycerides

· DHA is essential for cooling the baseline inflammation in the arteries

· Fish don’t make Omega-3 they get it from their diet.At the start of the food chain only special edible microalgae create DHA Omega-3 by capturing sunlight

· FDA certified for infant formulas and pregnant/nursing mothers (the perfect add-on with prenatal vitamins)